"Miss World Peace Foundation International " is a non-profit organization officially registered in HKSAR.

Miss World Peace is an international beauty pageant. It was first founded in Hong Kong with a singular goal in mind: to promote, as the title suggests, world peace. Participants sharing these ideals gather from various nations to raise hope for this cause. They are united by their passionate desire for world peace, regardless of race, language or religion.

The purpose of founding this international grand beauty pageant with the theme of "striving for, calling out for, embracing and preserving peace" is to allow participants, though they may be from different countries, to cherish the same desire; though they may speak different languages, speak with the same voice; though of different races, pursue the same goal: that of peace. The traditional concept of a beauty pageant is elevated and given meaningful purpose. It serves as more than just a traditional beauty pageant; it is a medium through which peoples of the world can be called upon to unite - to be neighbourly, to be kind, and to strive together for continual peace.

The aims of Miss World Peace are lofty. The Beauty Queen Chosen will be appointed Peace Ambassador, obligated to discharge duties of promoting world peace assigned to her including visit to war-stricken children to spread the message of love and care. The true significance of the pageant is to appeal to the people of the world to unite, harmonize and create peace. <