Miss World Peace is an international beauty contest first founded in Hong Kong, as an international organization Miss World Peace Foundation International is the legitimate international mandate holders and management agency of Miss World Peace beauty contest worldwide. The traditional concept of a beauty pageant is elevated and given meaningful purpose. It serves as more than just a traditional beauty pageant; it is a medium through which peoples of the world can be called upon to unite - to be neighbourly, to be kind, and to strive together for continual peace.